57% increase in platform revenue
Background
Results with YUMBI
28%
improvement in call abandonment rate
7%
increase in average basket size using Switchboard compared to online ordering.
The Craving
Pedros Chicken had 3 distinct challenges to address:
Improve the efficiency and customer experience of call-in ordering.
Overcome managing the high volume of orders during peak times.
Increase revenue.
Satisfying the hunger for success
Remarkable results ensued thanks to the utilisation of YUMBI Switchboard. These included:
Average spend per order on Switchboard rose by 6% through online ordering channels due to well-trained agents who encouraged the upselling of items, resulting in bigger basket sizes.
YUMBI reporting and analytics tools were instrumental in gaining valuable insights into customers' call-in ordering patterns, allowing Pedros Chicken to improve overall operational efficiencies, and deliver a more streamlined ordering process.
A taste of victory
Switchboard has assisted in handling increased call volumes and ensuring smooth operations.
Peak periods efficiency.
Key call-in analytics and deep insights into customer behaviour.
Improved data-driven decisions for better service.